Ford Trademarks EcoBeast

ecobeast-ford-raptor

First discovered by Motrolix, Ford recently filed a trademark for the term EcoBeast on December 22nd, 2014, under Goods and Services: automobiles and automobile engines.

Ford-EcoBeast-Trademark

The EcoBeast is clearly a play on words from Ford’s EcoBoost engine. Purely speculation right now, but we wonder if the EcoBeast could be a high-performance version of their EcoBoost, which may be utilized in the new Ford Raptor. It will be interesting to see what Ford has planned for the new year.

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